Start with people and their needs
I use research and team conversations to understand people’s needs, product goals and the constraints we’re working with.
PRODUCT DESIGNER
From complex problems
to thoughtful products.
I bring research, strategy and design together to turn complex ideas into useful products.
Hey, I’m Carmen! I love creating, solving problems and bringing ambitious ideas to life.
SELECTED WORKDifferent contexts.
Different contexts.
Thoughtful decisions.
Understand the problem.
Create, test and learn.
I start with people’s needs and product goals, explore solutions with the team, and use what we learn to shape what comes next.
Make ideas tangible
I map journeys and prototype ideas, test them with users, and work with engineers to refine the experience before it enters the product.
Let evidence change the plan
I keep learning after launch. Early use of my wellness app led me to simplify the daily journey and pause plans for community features.
Product Designer at Liberis
– Present
Research, journey design and responsive interfaces for merchant and partner experiences. Working with Product, Engineering and commercial teams from discovery through delivery.
Founder & Designer at HerFreedom101
– Present
Product strategy, discovery, UX/UI, implementation and Android launch. Learning from early users and using those findings to decide what to simplify, connect and build next.